Newsworks is the marketing body for national newspapers. They offer advice, consumer insight and events on newsbrands.
We were approached by Newsworks and asked to create a short animated video to help showcase the brand and the types of services that they offer. Working closely with Newsworks, we developed a script. Once we had developed a full script for the video we were able to begin storyboarding, starting with loose initial sketches before developing these into high fidelity mock ups.
Working from the storyboard, we constructed a series of assets and furniture which we could use and repurpose throughout the video. This involved creating objects such as buildings, laptops, mobile phones, vehicles, spaceships, planets and landscapes.
The final video is a fun, engaging way for Newsworks to spread their message to prospective clients and customers.